There are three models in common use, and they suit different stages. Campaign pools pay per verified view and require no client. Retainers pay a fixed monthly fee for agreed output. Revenue share pays a cut of what the content earns, and is the rarest because it is the hardest to verify.
Campaign pools, paid per view
A creator or brand funds a pool and publishes a rate, usually per thousand verified views. You clip, post, and submit the link. As the clip performs, earnings accrue against the pool until it is spent or the campaign closes.
- →No client to find and no rate to negotiate.
- →Nothing paid for a clip that goes nowhere.
- →The pool is a hard ceiling, so early entries have an advantage on a popular campaign.
- →Views are verified before they earn, so payment follows a check rather than a claim.
Retainers
A creator pays a fixed monthly fee for a set number of clips. Predictable on both sides, and generally better money per hour once you are established, because you are being paid for reliability rather than for outcomes. The trade is that you carry the delivery obligation whether or not the clips travel.
Revenue share
You take a percentage of ad or subscription income the clips contribute to. Attractive in theory and difficult in practice, because you are relying on someone else's reporting of numbers you cannot see. Worth it only with someone you already trust.
The platform fee
Clipd takes a flat 7.5% of what a submission earns, and the figure you see quoted as your payout is already net of it. A clip that earned $100 against a pool settles at $92.50 to the clipper. It is worth knowing which number a campaign is quoting you, because gross and net are not the same conversation.
When the money actually arrives
This is the part people underestimate. Campaign earnings accrue as the clip performs, but payout usually happens after the campaign closes and submissions have been verified — which can be weeks after the clip was posted. Retainers pay on their own cycle. Neither is instant.
Payment rails differ by platform. On Clipd, a clipper is paid to PayPal or in crypto (USDT, BTC, ETH or XRP), and the details are supplied after the campaign closes rather than up front. Expect to be asked for them once you have earned, not before.
What to keep records of
- →Every clip you posted, with its link and the campaign it belonged to.
- →Screenshots of view counts at submission, in case a post is later removed.
- →What you were told the rate and terms were.
- →What you have been paid and what is outstanding.
See what campaigns are paying right now.
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